Masahiko Uotani Representative Director, President and CEO PLAY LIST from the beginning - Be a Global Winner with Our Heritage - Surpassed1trillion yen in sales!! Japan business staged a comeback Market cap grew to 3.5 times 2014 level Based on the understanding and support of shareholders 2014: “I will revive Shiseido” The answer is on the frontlines Growth driven by employees committed to changing and improving Shiseido We can do it, if we try! Humble confidence Keep aiming for greater heights 2018-20 Corporate Strategy and Plan Five Growth Strategies for 2018-20 Prestige brands - driving global growth @ “Made in Japan” cosmetics and personal care brands - ensuring growth in Asia Digitalization/New business development Innovation/New value creation Acquiring cutting-edge technologies PEOPLE FIRST Investment in talent development New Global Management Model Addressing priority issues Development of supply network Addressing priority issues Improvement of profitability in the Americas and EMEA businesses Activities to reduce costs 2018 Plan 2020 Business plan Shareholder returns Our dream: To be the world's most trusted beauty company Beauty Can Change the World Creating social value with our businesses We look forward to the continued support of our shareholders. @ @ Back Next